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Building something new? Show someone - soon

Writer: Brian SchoolcraftBrian Schoolcraft

You know what's more informative than holding a prototype in your hand? Watching someone else interact with it.


It's not their baby. They haven't been thinking about it for the past three months. They might not even know what it's supposed to do?


But you know what they do know? They know exactly what it feels like to use your product for the first time. Does it solve their problem? Does it make their life better? Is it too heavy, too small, too confusing?


We're so often blinded by our own expectations and understanding of our project, that we can't see how an inexperienced user will interact with it. Something we thought needed to be optimized might be just fine. That feature we thought was obvious might not be quite so slick.


Never underestimate the value of an outside perspective.


Show it off! 


-Brian Schoolcraft


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