How much of your career have you spent learning how to use your tools? ⌛
If you’re in the world of product development, I bet it’s quite a lot.
You can’t build much with your bare hands and that pink squishy thing in your head 😆
So we learn.
We invest time, energy,
We become experts.
We take pride in our expertise,
Pride in our ability to use our tools effectively.
If we’re not careful, the process becomes the focus, rather than the product.
But that’s not engineering… that’s art. 🎨
Don’t get me wrong, art is valuable
And the process of creation is a key component of that value.
But if you’re reading this, you’re probably not an artist.
And your customers aren’t buying art
They’re buying a product.
Have you ever lost sight of the end goal because the process was so fun?
I know I have 😉
-Brian Schoolcraft
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